Our Vision Drives Us – Our Values Define Us
From quality to transparency, our foundations ensure we deliver on every promise.
Our Vision
Our Company’s vision is to be the leading fresh produce supplier to the West Australian market. We will achieve this through innovation and consistently delivering quality service and produce to all our customers in a timely and efficient manner.
We seek to establish long term relationships with all our suppliers and customers, and place importance on continuously delivering at a high standard.
Our Values
Quality
We are dedicated to quality; quality of our product, quality of our service, quality of our relationships, and quality of our promises.
Tolerance and Respect
Everyone deserves our tolerance and respect, not just our team mates, but our customers, our suppliers, “the works”.
Transparency
Just be honest, open and transparent in all our communications with our stakeholders.
Advancement
Our future rests on the knowledge, imagination, skills, cohesiveness, and integrity of our team, and as such we aspire for continuous improvement.
Safety
The safety and wellbeing of our employees, suppliers and customers is at the forefront of everything we do. A good work environment is a safe work environment.
Profit
Profit like breathing is indispensable. Without it we cannot invest in our business, service our customers, or reward our employees and shareholders.
